By now this video has gone ultra-viral and I’m sure a lot of you have seen it already (if not, watch it, share it and spread it). Joseph Kony, and what he has done to Ugandans over the last 20 years beyond despicable. He abducts children, murders families and incapacitates entire populations through fear tactics. This is known. If you agree with Invisible Children’s methods, Donate, take action, and inform others of this cause. Regardless of your stance on this particular situation, the Kony 2012 campaign has broader implications, ones that will directly affect our future and the future of humanity.
If the people at Invisible Children Inc. are able to successfully engineer the arrest of an African warlord by using Facebook and Twitter, they will have quite literally changed the world. If governments can be compelled into action by a handful of people with passion, a video camera and an internet connection, it will mark the beginning of the inversion of power structures. Any issue from climate change to homelessness to education to war could be within the power of any individual in the world to change.
Whether or not you agree with Invisible Children’s controversial mandate (i.e. the sanction and sponsorship of military force) is not why I am interested in this issue. There are supporters for and against the organizations methods, and both sides have valid arguments. What everyone should be able to agree on is that their awareness campaign has been a resounding success. They have shown the power of the Web 2.0, and how it can make voices heard around the world like never before.
This is exciting. This is something that I want to be a part of.